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Product Training

Discover a framework to develop and refine a world-class product or service that your customers truly want and need.

Have you found the gap in your market, or the market in a gap?

You might have a fine-tuned and high-powered marketing and sales engine, and an unrivalled passion for what you do, but without a product or service people genuinely want or need, your business will struggle to grow. Continually refining and creating products and services that meet the growing (and changing) needs of your consumers is essential for the long-term growth of your business. Have you properly considered these core principles of product or service development and delivery?

Product Mix



How well does your current product or service offering meet the needs of, and satisfy, your customers? Do you use feedback to improve your offering? Is this something you even measure? These are all considerations to develop a world-class offering.

Does your product or service have a development roadmap? Trend forecasting, industry benchmarking and ongoing research and development will help you get crystal clear on the developments you need to make to further refine what you go to market with.

As your business grows, your reputation is what will you apart from the crowd. So an exceptional customer experience and service is vital in all businesses, across every industry. What are you doing to ensure your customers keep coming back to you, time and time again?

Here's how The Entourage can help

150+ hours of online training

Entourage On Demand is our online learning platform, with a curated catalogue of learning material for all our Members. Here you’ll access short-courses, workshop recordings and other product trainings, plus additional tools, templates and frameworks - there’s so much for you to discover. Learn anywhere, at any time, and at your own pace.


Access to 32+ expert and specialists

One person cannot know everything there is to know about business. You need a team of advisors in every field and sub-field, ready to answer your questions. Our Expert Partners are practitioners with deep speciality in their field. From customer experience and service, to product-to-market fit and more, they'll help you navigate your marketing and business challenges.

A global community of business owners

Don't just create success, but enjoy it every step of the way with an entourage of people who genuinely care about you and your business' growth. Join a worldwide community of 500,000+ successful entrepreneurs, business operators and entrepreneurial-minded individuals who are all here to learn from the best, and become the best.


What do you need help with?

Marketing Training

Sales Training

Operations Training

Finance Training

People & Leadership Training

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