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Daniel Flynn — University drop-out to $17 million donated

34 minutes

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Changing the world by challenging the status quo in business

Daniel Flynn and the Co-Founders of Thankyou are changing the world through business. At 19-years-old, they started Thankyou as a social enterprise and a decade later they've been able to donate a massive $17 million to help end extreme poverty from the profits of the incredible products they sell. But for Daniel and his team, this journey hasn't been easy, especially as a 'for-purpose' business against the 'Goliaths' in the FMCG industry.

They've gone through multitudes of challenges, barriers, and hurdles over the past 13 years, and each time, they've harnessed the ability to think outside of the box, away from tradition, and achieve astronomical results. How have they been able to utilise mass consumer spending to channel it to those in need? What are the innovative strategies and mindsets they've used to get past the obstacles in their path? And what can any business owner do better when it comes to embedding true purpose into actual action, and not just have purpose "painted on the wall"?

This is a rollercoaster of an episode of The Make It Happen Show suited for a rollercoaster of a journey — take a listen if you too, want to break out of the mold and do the 'impossible', just as Daniel and Thankyou have.

Questions asked in this episode:

  • 1:46 - How Thankyou has managed to build their business the past decade and raise $17 million in donations
  • 4:15 - How the pandemic has affected charities and donations globally, and what Thankyou has done to cater to these communities
  • 10:11 - Big corporations that have lined up in support of Thankyou's cause
  • 12:47 - Bottling Thankyou's magic, and the value of having real people behind their mission
  • 19:28 - The importance of embodying genuine purpose in a business
  • 22:43 - How to identify businesses that do not share the same values, and why it's best to avoid them
  • 24:12 - The future of social enterprises
  • 28:29 - Make It Happen In A Minute
Daniel Flynn, Co-Founder of Thankyou joins The Make It Happen Show

"There's two rules when it comes to product at Thankyou - Rule 1 is make great products. Rule 2 is never break rule 1."

— Daniel Flynn

In this episode, you will learn:

  • The trickle-down effect of COVID on charities and donations
  • The importance of Thankyou's role in the world
  • Positive results of utilising the people's voices for real problems globally
  • The top 2 rules to Thankyou's success
  • What 'No Small Plan' is and the impact it will have on the world
  • Why anyone can, and should sometimes consider, 180 degree pivots
  • What 'painting purpose on the wall' means for businesses
  • And more!




Great insight for business owners and super practical takeaways!

Bruce Casanovic

Amazing guests, great insights into their journey and what has helped make their businesses successful. Great to hear how some of the guests have navigated challenge as well. Loads of good practice takeaways.

Perfect for the Monday commute


Great to listen to on the commute to work on Monday mornings. Great content, well delivered and plenty of insights from industry leaders in a variety of fields. Good to see the entourage getting out there with a podcast series

Top-shelf guests. Top-shelf conversations.


This is so awesome, so helpful, and so fresh. Right from the get-go, the team at The Entourage have brought out the big names in the Aussie entrepreneur and business space to have conversations that every business owner should listen to. I can't wait to see who they bring on next.

Amazing guests


Loved the episode with Tim Fung, Airtasker CEO! You guys are getting some awesome guests in! Thank you!

Entourage on point again!

Adz Rodger

Great content again from The Entourage! Particularly like the 1st episode and the points Tim Fung made about making sure you make time to map out the future and don't get stuck on day to day 'work', as well as the observation that you really need to be strategic about your people management and not just try to save money. Two awesome take homes I have already taken action on!

For entrepreneurs and non-trepeneurs alike


Well this was one of the best things I’ve heard in a while. I’m by no means the target demographic, having zero business or entrepreneurial experience at all. Luckily the advice given for business growth and success is remarkably applicable to personal growth and success. Loved the conversational style, by the end of the podcast I felt like I knew both Tims personally, which is a great mark of engagement. And I loved hearing about the humble beginnings of Airtasker from the founder himself. Give this a listen if you’re craving a bit of personal or professional inspiration.


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