Define & amplify your business' DNA
Great companies have a clear and distinct DNA that pervades their culture, their brand, their marketing, and the very fabric of the organisation. They stand for something, have personality, achieve great things, and have fun along the way.
In order to define and amplify your company DNA, you need to first develop your Vision.
This is arguably the most powerful and important foundational principle for you to get right in your business.
We’ll guide you through the development of your Vision in this free eBook.
This e-Book contains high-level strategies
designed to help you:
- Develop a Vision that stands for something important and resonates with your market
- Define and communicate your business' highest purpose in a way that transcends any KPIs or management metric
- Understand how to structurally engrain your Vision into the fabric of your organisation and culture
- Discover how to become a Vision-driven leader
- Unlock the keys to crafting a captivating Vision
- Learn how your Vision will impact the rest of your business
What's in the e-book?
The Blueprint Of A Captivating Vision
What picture of the future do you have for your business? What impact do you want it to have? We’ll show what comprises a captivating Vision, and explain how you can communicate it with crystal clarity to your team, customers and market.
Be Inspired By World's Best Practice
We've collated some exceptional case studies and examples of powerful Visions so you can be inspired by the best-of-the-best. See first-hand the power and magic that comes with a compelling Vision.
The 5 Keys To Crafting Your Vision
Does your Vision communicate your business' highest purpose? Does it touch the hearts and minds of those who come into contact with it? You'll be guided through the development of your Vision with our 5 keys at the forefront of everything you do.
Core Questions To Ask Yourself
Buy yourself the time and space to reflect on a core set of questions to develop your Vision. These are the exact questions that we've shared with our Members and that have guided them to develop their own Vision with The Entourage's help.
Roadmap To Become A Vision-Driven Business
Your Vision is everything in your business. Discover how it will underpin who you recruit, how you induct, how you manage and lead your team, what customers you work with, what your brands stands for and, ultimately, what your business becomes.
Exercises To Articulate Your Vision Succinctly
It's time to make it happen. Forcing yourself through the process, answering the questions, wrestling with crafting succinct sentences is the thing that will make all the difference. We'll set you up to do the groundwork and define your Vision.
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