Manual prospecting on LinkedIn is time-consuming, repetitive, and difficult to scale. In today’s competitive B2B environment, automation isn’t just a convenience—it’s a competitive edge. With smart tools and the right strategy, LinkedIn automation allows you to generate leads, build relationships, and grow your business faster than ever.
In this article, we’ll explore what LinkedIn automation is, how to use it responsibly, and why tools like Expandi.io are leading the charge in 2025. We’ll also break down the cost of LinkedIn Premium—and why it’s often a smart companion to your automation strategy.
What Is LinkedIn Automation?
LinkedIn automation involves using software tools to streamline repetitive tasks like:
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Sending personalized connection requests
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Following up with prospects via message sequences
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Visiting profiles to increase visibility
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Endorsing skills or engaging with posts
Done correctly, automation saves hours each week and boosts conversion by ensuring you’re consistently in front of the right people—without burning out your team.
Is Automation Safe on LinkedIn?
Yes, but only if done the right way. LinkedIn has strict policies against spammy behavior and bots. That’s why it's critical to use cloud-based tools that simulate human-like behavior, avoid overactivity, and include safety limits.
This is where Expandi.io stands out. It’s a trusted automation platform that enables users to:
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Build hyper-personalized multi-step campaigns
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Use dynamic images and GIFs in messages
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Warm up new accounts safely
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Automate outreach without getting flagged
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Integrate with CRMs and Zapier for full-funnel workflows
Expandi is designed with compliance in mind, making it one of the safest and most powerful LinkedIn automation tools on the market.
Why LinkedIn Premium Still Matters
While automation helps you scale activity, LinkedIn Premium enhances what’s possible on the platform. Here's a quick look at the current pricing:
| Plan |
Monthly Cost (USD) |
Best For |
| Premium Career |
$29.99 |
Job seekers, freelancers |
| Premium Business |
$59.99 |
Entrepreneurs, consultants |
| Sales Navigator Core |
~$79.99 |
B2B sales and outreach teams |
| Recruiter Lite |
~$140+ |
Talent acquisition and HR teams |
Best Practices for Using LinkedIn Automation in 2025
To get the most from your automation efforts, follow these essential guidelines:
✅ Start small and scale gradually – Don’t jump into high-volume activity on a new or cold profile
✅ Keep messaging personal – Use variables like names, companies, or industries
✅ Avoid hard selling – Focus on value, not pitching
✅ Set up safety limits – Never send more than 100 actions per day
✅ Always follow up – Use smart sequences that build trust over time
